Chepnu: The Bluffing Game

Game Play
This game is based on the art style and language of the Ainu, the indigenous people of Hokkaido, Japan

Hokkaido is home to a significant bear population, and fishing played a large role in the traditional Ainu economy

"Chepnu" means "fish" in the Ainu language
Players try to win the game by collecting fish, or using bears to eat opponent's fish

Bluffing is a key aspect of the game play: 
an opponent plays a card face down and claims it is a bear - coming to eat your fish!

You can try to call the bluff. Gain a fish if you're right, but lose one if you're wrong

Maybe you'll  choose to let the card play as a bear and use a villager to frighten it away

Or maybe another player will call the bluff for their own reasons... all part of their strategy to win!
A simple, strategic card game
for casual play

3 - 5 players
Combine two decks to play 6-10

Single games are quick and last 5-10 minutes. Play to win several rounds to extend game time

Recommended for ages 10 and up, although younger children can enjoy the game with simplified rules
  1. Fish
    Chepnu box with rules and cards
  2. Bear
    Examples of cards and play in Chepnu: The Bluffing Games
Continue to the Store page to complete check out
:Rules Clarification
Each player can play and/or bluff an unlimited number of bears on his/her turn.  Each bear must be played one at a time though. If someone puts a bear on the table, it must either eat the fish of one other player or be chased away by a villager before that player can use another bear.

For additional questions or clarifications, please contact us at [email protected]
Thank you!